Proton eMas 7 Local Launch Offer Starts RM99,800

Ever wondered if owning a cutting-edge electric vehicle (EV) in Malaysia could truly be within reach, without compromising on features or future-proofing? For too long, the dream of an affordable, locally-suited EV felt like a distant future for many Malaysian drivers. But what if we told you that future isn't just here, it's been meticulously engineered, assembled right here on home soil, and is now more accessible than ever before? The challenge of bridging premium EV technology with local affordability has been tackled head-on, and the result is a game-changer for the automotive landscape. Get ready to Discover the new 2026 Proton eMAS 7, now home-made! This exciting local news brings a limited-time offer starting from just RM99,800. Don't miss out on this Proton deal! This comprehensive guide will unveil how this monumental shift in local production, coupled with incredible price revisions and enhanced features, is redefining EV ownership in Malaysia, offering a smarter, safer, and undeniably more attractive package. We'll delve into the stunning new pricing, the thoughtful upgrades, and the generous welcome benefits that make this an unmissable opportunity.

Unlocking Unprecedented Affordability: The CKD Advantage

The buzz around the 2026 Proton eMas 7 has reached a fever pitch, and for good reason. Not only is this highly anticipated pure EV now assembled locally (CKD), signifying a massive leap in Malaysia's automotive manufacturing capabilities, but it also arrives with a truly compelling price revision. This isn't just a minor tweak; it's a strategic move to make premium EV technology available to a broader audience. Previously, the eMas 7 Prime was priced at RM 109,800 and the eMas 7 Premium at RM 123,800.

Now, thanks to local assembly, the new CKD prices are a revelation:

• eMas 7 Prime: RM 103,800 (a significant drop of RM 6,000!)
• eMas 7 Premium: RM 119,800 (a generous reduction of RM 4,000!)

These revisions alone make a substantial difference for prospective EV owners, immediately lowering the barrier to entry. But Proton-Net (Pro-Net) didn't stop there. For a limited time only, they've introduced an additional RM 4,000 rebate, further sweetening the deal and driving the price down to an astonishing level. Imagine the possibilities when your dream EV becomes even more affordable!

• eMas 7 Prime: RM 99,800
• eMas 7 Premium: RM 115,800

This limited-time offer means you can now get into the driver's seat of a brand-new, technologically advanced EV for under RM 100,000! This is not merely a price adjustment; it's a bold statement from Proton, demonstrating their commitment to accelerating EV adoption across Malaysia. For families and individuals looking to make the sustainable switch without breaking the bank, this truly is the Proton deal you've been waiting for.

Elevated Driving Experience: Smart Updates for a Smarter Journey

Beyond the fantastic pricing, the 2026 Proton eMas 7 has received thoughtful minor updates that enhance both convenience and safety, ensuring it remains at the forefront of its segment. Proton understands that modern drivers demand more than just efficiency; they seek seamless integration of technology that simplifies daily commutes and elevates peace of mind.

Prime Variant Enhancements:

• Powered Tailgate: A feature usually reserved for higher-end vehicles, the powered tailgate brings unparalleled convenience to the eMas 7 Prime. Imagine approaching your car with arms full of groceries or luggage; with just a press of a button on your key fob or inside the cabin, the boot glides open or closes effortlessly. This thoughtful addition significantly improves daily usability and convenience for every owner.

Premium Variant ADAS Upgrades:

For those who prioritize cutting-edge safety and driver assistance, the eMas 7 Premium's Advanced Driver-Assistance Systems (ADAS) package sees three critical enhancements:

• Evasive Manoeuvre Assist (EMA): This intelligent system is designed to act as your co-pilot in critical situations. When an emergency arises, EMA actively helps the driver steer around obstacles, significantly reducing the risk of collision. It's an intuitive layer of protection that can make all the difference when seconds count.
• Front Cross Traffic Alert (FCTA): Navigating busy intersections or blind exits can be daunting. FCTA provides an extra set of eyes, warning the driver of vehicles approaching from the sides. This dramatically improves visibility and reaction time, preventing potential accidents and enhancing overall safety in urban environments.
• Active Lane Change Assist (ALCA): Changing lanes safely requires constant vigilance. ALCA supports you by continuously monitoring blind spots and, if necessary, automatically adjusting steering to guide you safely into the next lane. This reduces driver fatigue and boosts confidence during highway driving.

These updates underscore Proton's dedication to not just meeting, but exceeding, modern safety standards, offering a safer and more confident driving experience for every journey in the 2026 eMas 7.

The Power of Ownership: An Unbeatable Welcome Benefit Package

As if the new pricing and enhanced features weren't enough, Pro-Net has gone above and beyond to introduce a "Welcome Benefit" package truly worth RM 4,000. This isn't just a bonus; it's a comprehensive suite of ownership perks designed to make your transition to EV life utterly seamless and rewarding.

The package includes:

• Power Home – Complimentary 7kW Home Charger (worth RM 1,500): Say goodbye to range anxiety and hello to convenience! Imagine waking up every morning to a fully charged car, ready for your day. This complimentary charger, valued at RM 1,500, makes home charging a reality for all new eMas 7 owners.
• Power Plus – Complimentary V2L Adaptor (worth RM 500): Vehicle-to-Load (V2L) technology transforms your eMas 7 into a mobile power bank. With this adaptor, you can power external appliances, from camping equipment to laptops, directly from your car's battery. It's perfect for outdoor adventures or even as an emergency power source.
• Power Online – 5-Years Unlimited Internet Data (worth RM 1,800): Stay connected on the go with unlimited internet data for five years. This ensures your infotainment system, navigation, and all connected services are always up-to-date and fully functional, enhancing your driving experience with seamless digital integration.
• Power Thru – Comprehensive Warranty Package:
  • 6-year Unlimited Mileage Vehicle Warranty: Drive with absolute peace of mind knowing your vehicle is covered for an extensive period, regardless of how much you drive.
  • 8-Year / 160,000km High Voltage Battery and Component Warranty: The heart of your EV is protected by an industry-leading warranty, ensuring the longevity and performance of your most critical components.
• Power Exchange – Exclusive Proton Owner Trade-In Rebate (worth RM 5,000): For existing Proton owners, this is an incredible incentive to upgrade. Receive an additional RM 5,000 rebate when you trade in your current Proton vehicle, making the switch to the eMas 7 even more financially attractive.

This holistic package represents incredible value, adding practical benefits and long-term assurance to your eMas 7 ownership journey. As Zhang Qiang, Chief Executive Officer of Pro-Net, aptly put it, "We would also like to express our appreciation to our customers for making the eMas 7 Malaysia's best-selling EV in 2025. With the 2026 updates, including enhanced features and locally adapted specifications, the e.MAS 7 will offer an even more convenient and safer driving experience." His words affirm Proton's dedication to delivering a superior product that genuinely caters to the Malaysian market. The Discover the new 2026 Proton eMAS 7, now home-made! This exciting local news brings a limited-time offer starting from just RM99,800. Don't miss out on this Proton deal! truly represents the culmination of this vision.

Your Journey Starts Now: Embrace the Future of Driving

The launch of the CKD 2026 Proton eMas 7 marks a pivotal moment for electric mobility in Malaysia. With its ground-breaking affordability, enhanced features designed for real-world convenience and safety, and an unparalleled Welcome Benefit package, the eMas 7 is not just a car; it's an invitation to a smarter, more sustainable, and ultimately more rewarding driving experience. This is your chance to be part of the EV revolution, championed by Malaysian ingenuity.

Ready to experience this exciting new era of electric driving for yourself? Don't let this limited-time offer slip away! The savings and benefits are substantial, and the opportunity to own Malaysia's best-selling EV at an unbeatable price is now.

Visit your nearest Proton showroom today! Engage with expert consultants, take the eMas 7 for a test drive, and explore how its advanced features and incredible value proposition fit perfectly into your lifestyle. Ask about the comprehensive warranty, the home charging solution, and how the V2L adaptor can transform your adventures. Share your initial thoughts and test drive experiences with us in the comments below – we'd love to hear from you!

Frequently Asked Questions (FAQs)

Addressing some common queries to help you make an informed decision about the 2026 Proton eMas 7:

Q1: What does "CKD" mean for the Proton eMas 7?

A1: CKD stands for "Completely Knocked Down," meaning the vehicle is assembled locally in Malaysia. This not only supports local industries and job creation but also allows for significant cost reductions, which are passed on to consumers through the new, more affordable pricing structure.

Q2: How long will the RM 4,000 rebate be available?

A2: The RM 4,000 rebate is a "limited-time only" offer from Pro-Net. While a specific end date hasn't been announced, interested buyers are strongly encouraged to visit a Proton showroom soon to take advantage of this exceptional discount before it expires.

Q3: What are the main advantages of the complimentary 7kW Home Charger?

A3: The 7kW home charger provides immense convenience, allowing you to charge your eMas 7 overnight or during off-peak hours, ensuring you always start your day with a full battery. It eliminates the need to rely solely on public charging stations and significantly enhances the ease of EV ownership.

Q4: Can existing Proton owners really get an extra RM 5,000 off?

A4: Yes! The "Power Exchange" benefit offers an exclusive Proton Owner Trade-In Rebate worth RM 5,000. This is a fantastic incentive for loyal Proton customers looking to upgrade to the latest EV technology. Ensure you inquire about the eligibility criteria at your nearest showroom.

Q5: How does the 8-Year / 160,000km battery warranty compare to competitors?

A5: This warranty is highly competitive within the EV market, offering extensive coverage for the high-voltage battery and critical components. It provides long-term assurance regarding the durability and performance of the most expensive part of your EV, giving you significant peace of mind for years to come.